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Fender Strat Attack. 17 major guitar brands hit
https://guitarbomb.com/fender-strat/
Crazy stuff
Comments
I think Fender unquestionably 'owns' the design. However they have permitted others to copy it for over half a century ... it doesn't seem right they can turn on the ball now. Surely that ship has sailed?
Anyone who cares knows that a real Stratocaster is a Fender made one ( not necessarily the best, or the one a buyer likes the most ... ). That will never change. Stratocaster=Fender.
Perhaps they can charge other builders a design- subscription? haha
wow, what a way to tarnish your brand Fender. those other companies are imitating what you do , because they love that body shape and tone of a strat. if you you hadn’t overpriced your guitars, in the 90’s , those companies probably wouldn’t have branched out to make their own versions . now you are just showing everybody in the guitar community just how greedy you really are. I don’t understand how you think this is a smart move for your company.
Leo Fender would be very disappointed. so sad to see such an iconic brand go down this way.
Lawyers gonna lawyer
I see it like this. These days some brands are struggling hard to make ends meet. All this digital instruments, workstations, etc. are taking a huge chunk of the market and business like moog are being sold to others and even solid businesses like Fender are taking a major hit. They are doing what they can to survive even if that means making other businesses go bankrupt. Do find it fair? No, but legally apparently they are right (that I don't really know nor care). I am just seeing how things are going.
Now with an ipad or a computer one can make music for a few hundred dollars. What woukd be the cost if you go to a studio? Now you can a have a whole bunch of instruments and a workstation for a 1500 US$ (iPad included) and you don't even have to know anything about music there are apps like Scaler, Suggester, Piano motifs, Tonality and more than can help you with that.
And with AI what the future can bring for all those businesses?
Interesting times the ones that are coming. Lets see how it goes
Fender is very much NOT in a bad financial position. They have grown their revenue by over 300% in the last decade, acquired PreSonus, increased their more consumer-focused lines such as Squier and the Mustang amps…
This is just the mindset of an equity firm trying to squeeze a revenue source they think they are entitled to.
Leo Fender purposefully did not apply for IP or Trademark with his designs, and now the “new” owners, 70 years later, want to go back and rewrite history even though Fender massively benefited from having the Stratocaster as the de-facto standard symbol of what a guitar looks like for anyone regardless of their knowledge of music.
There is a movie with Danny De vito called "other people's money" where he plays a character Larry the Liquidator. There he gives the following speech:
Thomann
A very good summary. Thanks.
this. totally this. and its applicable to so many industries and corporations/equity.
Yeah, it's the "shareholder supremacy" theory rearing its ugly ahead again, which just translates translates to, at best, squeezing a brand's reputation for short-term gain until it's bled dry.
I heard that Thomann was going to sue Fender.
So many somewhat stagnant companies get a new CEO and they seek to find sources of lost potential and use lawyers to address their competition. Or worse they start selling off assets to generate short term returns (good bye “Toys R Us”).
StaffPad as software company stalled and Muse Group “merged” and raided it for technical details that were integrated into the new version of MuseScore to have the sound engine render articulations based upon the notation the user/composer inputs.
Now, Muse Group gives their applications away to create a market of creatives seeking tools.
Muse Group owns Ultimate Guitar (and sells TAB versions to guitar players). The free MuseScore strategy leads the user towards MuseScore.org and .com to participate in a marketplace for free and “paid” works of notated music. The creative leader of StaffPad ended up creating a suite of “free” orchestral libraries to encourage music students to use this free software for their compositional software. After that phase, all the 3rd party libraries that existed for StaffPad have been ported to MuseScore for sale and shared revenue with CineSample, Spitfire and Orchestral Tools. As a nice gesture Muse Group has offered owners of the original StaffPad libraries to be able to download the MuseScore version for free… but other than keeping the ‘lights on’ for StaffPad as a business the StaffPad user has gotten very little from the merger… maintenance and update activity has been stalled to the point that users are declaring the it an “abandonware” app. Difficult to deny with the lack of attention to the app since the merger. The drop in StaffPad pricing to $50 and the creation of 8 free instrumental libraries makes it an attractive opportunity for anyone seeking to notate their compositions
Using an Apple Pencil… a deeper Muse Score doesn’t offer since they tend to focus on the Windows and Mac software users. “Follow the money”.
The new Fender CEO’s strategy to re-claim IP protections after decades of enabling competitors to copy Fender instruments seems doomed to be legally unenforceable but we shall see.
There seem to be be 3 fundamental business strategies:
Didn’t Gibson try the legal route to maintain their financial results? I don’t recall it working and they backed off of suing Les Paul clone makers.
Kind of. It’s a motion of Discovery. Honestly curious if this stuff is going affect music.
Lol, fed the link into Chat GPT
Well, now Fender is suing Thomann: https://guitarbomb.com/fender-sues-thomann/
Can't imagine it affecting music per se . There's enough guitars out there to last several universes. It's highly paid 'leaders' (ha ) with no imaginations being lead to a corporate troughs of cash by even greedier lawyers. Trying to leach gain from zero actual production or work output.
It might contribute to finally ripping the wealth gap wide open and setting up the end of times ... but we'll all go down singing just the same! ;-)
Only if we can accompany the singing with our low cost strat copies.
I really dont see this working out the way they want.
Now fair enough, they went after the temu copy brands in a German court, where the other party didn’t show so they were awarded that decision by default.
But to try and roll that out to every other brand you can think of is laughable.
There is also the fact that they leave themselves open for the same charges, not least by Martin. If you add in some of their other companies like Gretsch then there are even more.
Going after the knockoffs and small companies who can’t afford to go to court is one thing. Going after Yamaha, well they are much bigger than fender, but if they are trying to frame themselves as the wee guy then they got it wrong.
As far as I’m concerned, having bought a couple of guitars in the last few years and generally being around the instrument community, rather than trying to go after competitors they should be asking why folks are opting for a pacifica or anything else rather than a strat of comparative price.
It’s quite easy to see why. Quality control does not match the price having Fender on the headstock commands. For myself, most of the time it’s an annoyance rather than deal breaker. But go on any guitar community page and you will see complaints about a lot of things straight out the box.
There is also just the value for money. Now, I am not one to judge a guitar based on where it is made. I have a Mexican duo-sonic I love more than my US tele and an Indonesian G&L I love more than my mex fender and I’ve modded that mex. But there is a thing about resale value.
Just a quick glance in my local shop tells you everything you need to know. £499 for a standard strat. No longer is the entry level Fender made in Mexico, it’s Indonesian. You can get a maple neck, but for those wanting a rosewood, sorry it’s Indian laurel (I’m not a fan) . The pickups are ceramic, had to do some digging, it just says standard strat pickups, at £499 you’d be forgiven for thinking they would be better.
Pacifica 212 £399 alnico 5, push pull controls and rosewood. Sorry but I couldn’t recommend anyone pays over £100 more for that Strat.