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Cakewalks new pricing model
Has anyone elese read about this?
http://www.musicradar.com/us/news/tech/namm-2015-cakewalk-launches-the-new-sonar-and-monthly-payment-model-613556
From what i can tell, you now will rent the software, never owning it, free upgrades as long as paid up, goes away when you are no longer paying (please correct me if im wrong)
I myself, dont like this, and hope others companies dont follow suit. I am insugnifigant and prone to opinions but this seems like a last ditch effort. I may be wrong.
Comments
you never own software though.You always buy just a licence to use it
Yeah, your right, my fault. Own a licence vs rent a licence?
You can still prepay which includes 12 months membership or if you go monthly you will "own" whatever version you have after 12 consecutive months.
If you're interested, there's a thread on their forum with plenty of Cakewalk staff participating: http://forum.cakewalk.com/Introducing-the-new-SONAR-New-lineup-new-features-plus-membership-m3144654.aspx
But I totally get that anything that looks like a subscription will be a hard sell.
Not unlike what Microsoft is doing on the AppStore with Office
I feel better about it already, that was quick.
I guess i felt the CC creeping.
I don't use cakewalk but this seems like good news. Innovation in the business and delivery side of the desktop software space is a Good Thing(TM).
I peeked through thread and there were two stand out features for me. First was no more huge version upgrades. They release patches and features when they do them. App store style but with a bankable income model.
The other was that you can roll back to any release. So if they push a new version out and it crashes a plugin or something, you can just click the previous version of the app in thier new control panel thingy and keep working while waiting for a patch.
I've been participating in a long thread on this on the Presonus Studio One FB group. I don't like the model either. For me, that means I'd never buy Sonar.
Adobe structures are extremely durable, and account for some of the oldest existing buildings in the world....but they are known to be particularly susceptible to earthquake damage.
Protools is moving to a subscription model as well, as is other software. In sonar's case though you own it at the end of the year, which is interesting. Not interesting enough to make me spend 8 times the price of reaper (which has covered a bajillion updates) or 10 times the price of auria though.
Yes, but Avid's model is different.
Yes. Still doesn't make me want to go back to protools. I understand why people use it and know that certain industries require it, so it's not a slam on protools , but my needs are filled in a less costly way.
The subscription model does fill the requirement of an income stream for developers and support people, which is also important. We saw the effects this week of a program just disappearing. Not implying that was the same cause, just that people don't want their program of choice disappearing. I'm tired, I probably make very little sense right now.
We all have a vote. Mine will be nay.
@JohnnyGoodyear said:
Aces jab, @JohnnyGoodyear
I find the pricing intriguing and different in that you own what you rented after a year. Be interesting to see how it goes.
I'm a pure Apple guy and have Logic Pro X which I am quite happy with for my needs beyond my iPad so I am not looking, if I was I'd probably look closer at Sonic.
I'm not a Sonar user so I don't know what it was like in the past. Did they release a paid upgrade every year, and was pricing comparable? If so, it wouldn't make much difference to regular users.
I am a Photoshop user though, but I'm still on version CS5 from before the switch to the new Adobe pricing model, not planning to change over. I want to be flexible budget-wise and hate the feeling of being locked into a subscription.
This pricing model would make a lot more sense to hobbyists if one could upgrade or downgrade during the course of a year. Take the Sonar Artist's sub, then if a project evolves to where you need the more advanced features, upgrade to Professional or Platinum for a few months...
The real pros and studios will likely stick to Platinum because they will need those features year-round, just as professional photographers and design studios will (have to) adopt the Adobe subscription model.
I didn't realize Avid was doing it too; -1 for innovation I guess!
I don't really get why people don't like these plans though and I'd like to. In my mind, both Avid and Cakewalk are offering similar to today priced upgrades and a fixed time period for updates based on your not-actually-a-subscription. If after your time is up you want to just stick with what you've got, you're welcome to—just like upgrades now. Right? What am I missing? You dudes are smart so I'm sure I'm missing an angle.
Adobe is a different beast entirely. Stop paying, stop being able to use the software. Dead. Done. These DAW plans require you pay for a given period of time (or pay all upfront, just like upgrades of today) before you get perpetual use and that seems fair to me.
I gave up Sonar for PT and PT for Logic and most days, Logic for iOS. I'm not invested in either of these plans and perhaps that's the problem.
Subscription models give me the hives, but I actually find life much simpler with the Adobe Creative Cloud. Updates come fairly frequently, I don't have to torture myself over which bundle to upgrade to, and how often, and I have access to programs that would normally be out of reach, but have turned out to be useful. But that is for programs that I am required to use for professional reasons, with basically zero chance of that requirement changing.
In 10+ years of recording, I'm currently on my fifth DAW that I've used extensively to do real work, sixth if you count Auria. But even though I've moved on, I often fire up the previous DAW's to resurrect old projects. So I can't imagine ever being comfortable enough to pull the trigger on a subscription model DAW.
In my case the Adobe sub is pretty much a professional requirement, and as such I can live with it, in terms of value compared to the old purchase price it's actually a decent enough deal.
What won't be sustainable is when every software vendor under the sun expects a monthly tithe. Adobe can get away with it because their software is pretty much essential in several industries, very few vendors are in that position though.
Having said that the Sonar deal seems more than fair, since you get to keep the software after 12 payments. I don't think there is anything fishy here at all.
@syrupcore "Logic for ios" Are you dropping a hint here?!
The new Calkwalk model is really just a way of spreading the initial cost, isn't it, a bit like hire purchase?
Actually, it's exactly like "hire purchase," which I assume is the same in US speak "Use now pay later." $500 outright , $600 by subscription (with similar cost structures for the lower tiers). I don't buy on installments or with credit cards anymore. But, $50 per month sounds like a better deal than $499 in one shot, doesn't it? Except it's not.
So, I actually expect that this is a beneficial move for cakewalk because buying on credit (or hire purchase) will probably net them more in the end. If someone was going to use a credit card to buy it for $499 and pay it off over a year, they'd pay interest to the credit card company, so why not to cakewalk instead? They're financing it themselves and keeping a cash flow all year if people go for it. It's not for me, but I do see cakewalk's point of view.
@syrupcore Yes, this is definitely better than subs where one cannot use the software any more after the subscription ends, as with Adobe.
Yearly subscription? So we just betatested z3ta+, ha?
Think this is the source of confusion. After 12 months of payments (or the single, cheaper up front payment) you have a perpetual use license—just like old software. They're saying, pretty explicitly, "You can't have tech support and updates for life." And really, fair enough.
@mrufino1 I agree, they'll make some extra scratch with that for sure. There are times though with personal finance that deferred payments are worth the cost. Actually, I think the big win for companies with these models is monthly income they can sort of account for ahead of time. With the huge monolithic release model, you get a bunch of sales on launch, then a long tail and then have to continue to hype each and every new release in order to get another bump+tail. Expensive! And I think from a users point of view, ultimately, silly because they inevitably stuff in new bullshit-to-use-but-looks-amazing-in-marketing-hype features instead of more of the features/fixes for which existing customers are asking.
Very good points; people need paid for their work and the average consumer works hard for their money.
The people will decide if this model flies or not by either participating or looking elsewhere.
Do these models require you to be connected to the Internet, if so, might be best to buy outright.
I think FL studio recently whent the opposite way of this model. Wonder how's it's going for them.
^ agree. I'm interested to see how this shakes out.
And yeah, FruityLoops is an interesting counter to all of this. They've had an 'updates for life' model since the beginning. I haven't used it in going on a decade but I think if I log in right now I can download the latest version. They're still in business so...