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2021 iOS App Sales and Discussion

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Comments

  • edited November 2021

    Looks like Notability is going to reverse their previous decisions👇

    More info on Macrumors

  • @fresh2000 said:
    Looks like Notability is going to reverse their previous decisions👇

    More info on Macrumors

    :) Nice to hear :)

  • @Wrlds2ndBstGeoshredr said:

    @NeuM said:
    ...
    Maybe some very big title could go towards the subscription model, the rest must stay with the standard one time price model, otherwise they would be out of the game.

    If subscriptions were the norm, I wouldn't own the twenty or so delay apps I currently have. Maybe one or two at the most.

    Some subscriptions make some kind of financial sense, for example, Reason + on desktop. Whilst I personally won't be subscribing I can see the advantages in that you access to a shit ton of content immediately and you also get new stuff added constantly. At least they still offer the old license system to (for now!).

    Pluginalliance on desktop offer similar deals, pay a monthly fee to have access to more stuff than you could ever use. Again, not for me, but you can see the 'value' in that it would cost a lot more to gain access to all the same stuff if you're buying licenses.

    But some companies just want a subscription for a simple, single product where you're basically paying maintenance. why would anybody want that? Where's the return for the investment? There's no logical explanation for why you're paying a repeat cost when you're receiving nothing tangible in return. Especially when you compare it to what you get from the big companies charging subs.

    If you are not getting a reasonable amount of new content regularly, or receive a service that incurs obvious costs (such as cloud storage), where's the value proposition?

    People on this forum are frequently saying that prices of iOS audio apps need to rise to remain viable, yet every time a developer release an app for more than, say, a tenner there are complaints galore. (Search for comments on SampleTron 2 for example).

    If we continue to only buy apps for 99p when they're on sale, our favourite developers aren't going to survive. But there needs to be a reasonable middle ground. I've got screens full of 99p apps that I've never used, just because they were so cheap expecting maybe to find a use for something one day... But I'd never have bought those same apps at full price, let alone at a reasonable price. If prices start rising, a lot of the indies won't benefit. The amount of money I will spend will probably remain the same, but on far fewer apps (and those apps will not be impulse purchases).

    It's fairly obvious that the average consumer can only tolerate a certain number of subscriptions a month. I doubt that enough people will back your average Indie developer with a subscription to make much of a difference to them. My guess is that a lot of subscriptions will just be used as paid demo versions. People will cancel immediately and any extra income will often come from people that forget to unsubscribe in time. Especially when people see that the amount they're spending adds up to a lot more than they'd be paying for, say, Reason+ which would give them far, far more value proposition in return.

    In summary, I think that if the audio industry all adopts subscription models, the outcome will suit the biggest companies even more than the current situation, and Indies will struggle even more to survive because we'll just choose who to subscribe to and will get very little additional stuff.

    I'm not sure what the answer is. Perhaps a sensible approach would be for all audio app developers to just start charging a little bit more. Boil the frog type increases. But that's probably a bit idealistic...

    Personally, I won't subscribe to apps if I can help it. I pay a mortgage rather than rent my house. I don't lease cars. It's not just software I don't want to rent. YMMV.

  • I think if the were a Setapp for ios music apps it might have a chance of succeeding. When you're getting access to 100+ apps for $10 a month it makes sense as long as there's quality control as there is with Setapp. Setapp currently offers 228 desktop and ios apps as part of their subscription. I use it mainly for desktop apps as the iOS app coverage isn't as substantial as their desktop offerings. But there are many essential desktop apps that have a partner iOS app so I think of it as a bonus when you get both.

    I must admit I wouldn't subscribe to Apple Arcade or Apple TV+ individually but the family premier subscription for up to 5 family members for a single £30 a month made a lot of sense. Apple News+ is one of my most used apps but that's another that I hadn't really considered as an individual subscription.

    Companies that are able to aggregate value across their portfolios such as Adobe and Apple succeed with their subscription offerings. But individual music apps asking for $10 a month, that's a definite no from me.

  • @jonmoore said:
    I think if the were a Setapp for ios music apps it might have a chance of succeeding. When you're getting access to 100+ apps for $10 a month it makes sense as long as there's quality control as there is with Setapp. Setapp currently offers 228 desktop and ios apps as part of their subscription. I use it mainly for desktop apps as the iOS app coverage isn't as substantial as their desktop offerings. But there are many essential desktop apps that have a partner iOS app so I think of it as a bonus when you get both.

    I must admit I wouldn't subscribe to Apple Arcade or Apple TV+ individually but the family premier subscription for up to 5 family members for a single £30 a month made a lot of sense. Apple News+ is one of my most used apps but that's another that I hadn't really considered as an individual subscription.

    Companies that are able to aggregate value across their portfolios such as Adobe and Apple succeed with their subscription offerings. But individual music apps asking for $10 a month, that's a definite no from me.

    This sounds interesting so I tried to visit the setapp website on my android phone, just to see what apps they offer. Well, I can't. They wouldn't even let me open the website, in a bloody browser, from another platform:

    This is silly. Don't be like Setapp. :)

  • Just got the Synthmaster one and 2 bundle for £2! As I already have Synthmaster one, not sure if this is a sale price but an absolute bargain.

  • @Sandstorm said:
    Just got the Synthmaster one and 2 bundle for £2! As I already have Synthmaster one, not sure if this is a sale price but an absolute bargain.

    That bundle is not showing me any discount at all for 2. Strange!

  • Bought Notability and the Handwriting Recognition IAP the day before they switched models. Damn! Rollercoaster ride. 😂

  • Setapp's iOS lineup isn't that great, though if you were a Ulysses subscriber it would be worth thinking about. But for desktop it's just stupid value; as well as the big beasts like Ulysses, Espresso, PDFpen, Hype and Whisk, Keysmith, Trickster, TextSoap, AnyTrans and AnyDroid, Default Folder, Screens, RapidWeaver, PDFSearch (the poor person's DEVONthink), and ChronoSync (Express only, but it's still phenomenally powerful, especially if you pony up $14.99 for the non-included ChronoAgent speeder-upper), it has three of the really big arguments for subscription services:

    • discovery: there are apps now central to my workflow that I'd never have taken the trouble to explore otherwise (for me Cloud Outliner, TextSoap, TextSniper, Renamer, Rocket Typist, Gifox);
    • task-centred app deployment: when the moment comes that you need a VPN, a side-by-side HTML editor, a cursor highlighter, an SQL editor, or whatever, the Setapp app will pull up something that will do it, download it, and open it in three respective clicks. Some of these apps you may only ever use once, but that one use will save you hours or days.
    • tip jar: sometimes you just want to support a dev beyond the ridiculously underpriced app cost. Launching the Setapp version instead of your one-time-paid version will throw the dev some additional coins for no additional personal effort or outlay.

    Not a lot of music apps at the moment, though (just the desktop version of n-Track Studio). Here's the iOS lineup for what it's worth:

  • @fresh2000 said:
    Looks like Notability is going to reverse their previous decisions👇

    More info on Macrumors

    Sweeeeeet!

  • @jonmoore said:
    I've owned Notabiliy since v1 and have been pleasantly surprised that the developer hasn't charged for a single update over the years. Probably a bad business decision on their part. But I don't feel I have a right to be angry about their decision to go subscription. It's their business, and when they've been giving away all their hard work for free for 10+ years, who am I to say they don't have a right to change their business model.

    We're not talking about a $300 software package here. If I remember rightly it was under $10. And speaking personally I've had far more than $10 worth of value from the app in 10+ years.

    I'm hoping that the developer does the same as the Ulysses developers, who allow you to have both the subscription version of Ulysses on your device and the last paid-for version (if it will load on the current OS). I was never going to pay $50 a year to continue using Ulysses but I'm more than happy to pay my monthly subscription to SetApp to run their apps on my Macs and iOS devices, inclusive of Ulysses on both iOS and macOS. Setapp currently have approx 230 apps in their library, and whilst I don't use all of them I use enough of them to feel that I'm getting good value for money. Many of the apps are apps I previously owned and regularly had to pay upgrade fees.

    The vast majority of Mac and iOS/iPadOS developers are individuals, and the App economy makes it very hard to earn a living from App development. It's not just in the music sector where app development is often a second job, as the income received from selling apps wouldn't put food on the table for one never mind a family.

    I'm neither pro nor anti subscriptions. But I do believe everyone deserves to earn a fair wage for the work they do.

    When it comes to subscriptions, I tend only to do it where I see a decent aggregate value, much as I get from Setapp with it's 230 apps. I also have a family Apple One subscription which is probably the best value of any of my subscriptions as between my partner, I and her kids, as we all use most of what's included in one way or another. And the Microsoft Office subscription is worth it for the cloud data alone (across the family). Yet again with Adobe, the subscription costs me less than it used to cost me to maintain my Photoshop/Illustrator/After Effects/Premiere & Flash (Animate) applications with regular upgrade fees (but I still keep all my CS6 boxes should I change my mind). I do begrudge my Dropbox subscription since they limited the number of devices that could access it with the free plan (I accrued enough bonus storage in the early days of Dropbox a free account should be fine but then they limited access to three devices, which isn't enough foe me), but I'm tied to it for now as a couple of essential apps/services will only sync via Dropbox but now that iCloud Drive has become more reliable I'll be dropping Dropbox before it's annual renewal comes around.

    The great thing about the open market is that for every Adobe, an Affinity will rise to offer an alternative but these challengers can't be guaranteed to offer the same UX/capability advantages.

    As an Ableton user, I feel lucky that I don't have to face yearly updates as Cubase users do (it's approximately 3 years between Ableton paid upgrades). But when it comes to pro software, as long as I'm earning enough to cover the upgrade fees I tend to pay up, especially with companies that allow you to skip upgrade cycles without later paying a penalty.

    The Apple ecosystem will only continue to go ever deeper down the subscription rabbit hole. And unfortunately Android isn't a replacement if you have music as a creative pastime!

    You can see Setapp on your Android device. I've just been browsing it on my P30 Pro.

    The plans are all about the Mac by the looks of it. £10pm for a single Mac. £13 for ipad and Mac and more than that for more than one Mac. Is it possible to subscribe for a single ipad instead of a Mac?

  • @Masanga said:

    Thank you for this helpful PSA. 🙏

  • @Wrlds2ndBstGeoshredr said:

    @Sandstorm said:
    Just got the Synthmaster one and 2 bundle for £2! As I already have Synthmaster one, not sure if this is a sale price but an absolute bargain.

    That bundle is not showing me any discount at all for 2. Strange!

    Are you in the UK?

  • @ashh said:

    The plans are all about the Mac by the looks of it. £10pm for a single Mac. £13 for ipad and Mac and more than that for more than one Mac. Is it possible to subscribe for a single ipad instead of a Mac?

    No iOS only subscriptions as the iOS lineup isn't as good as the macOS applications (apart from things like Ulysses where you get both desktop and iOS). But for macOS, it's crazy good value.

    I believe the long-term aim is to grow the iOS side of things but iOS apps are approximately a tenth of the price of macOS applications so the revenue share model is probably a lot harder to justify to developers that are already finding things hard. But the Setapp business model is all about volume. I know a number of the macOS developers with applications on Setapp as I've been using their apps as long as I've been using Mac's and they say the numbers add up.

  • @Sandstorm said:
    Just got the Synthmaster one and 2 bundle for £2! As I already have Synthmaster one, not sure if this is a sale price but an absolute bargain.

    From where? iOS only or also desktop?

  • @NeuM said:

    @Sandstorm said:
    Just got the Synthmaster one and 2 bundle for £2! As I already have Synthmaster one, not sure if this is a sale price but an absolute bargain.

    From where? iOS only or also desktop?

    IOS, Don't use a Mac or Windows for music production.

  • edited November 2021

    Holy cow! Earth shattering Animoog update! Files integration!

  • @Sandstorm said:

    @NeuM said:

    @Sandstorm said:
    Just got the Synthmaster one and 2 bundle for £2! As I already have Synthmaster one, not sure if this is a sale price but an absolute bargain.

    From where? iOS only or also desktop?

    IOS, Don't use a Mac or Windows for music production.

    I checked the App Store and the bundle was something like $24. I already own both, so any deal at this point does not matter to me, but I’m wondering where you see such a deal.

  • @NeuM said:

    @Sandstorm said:
    Just got the Synthmaster one and 2 bundle for £2! As I already have Synthmaster one, not sure if this is a sale price but an absolute bargain.

    From where? iOS only or also desktop?

    @NeuM said:

    @Sandstorm said:
    Just got the Synthmaster one and 2 bundle for £2! As I already have Synthmaster one, not sure if this is a sale price but an absolute bargain.

    From where? iOS only or also desktop?

    If you don't already own Synthmaster One or Synthmaster 2, you can buy them both together as a bundle for the same price as Synthmaster 2 (£21.99 here in the UK). I get the impression that it's simply smart marketing by KV331. Bundle the two synths together for the same price, so as to sell as many preset IAPs as they can during their 40% off promotion that's running till the last day in November.

  • @jonmoore said:

    @NeuM said:

    @Sandstorm said:
    Just got the Synthmaster one and 2 bundle for £2! As I already have Synthmaster one, not sure if this is a sale price but an absolute bargain.

    From where? iOS only or also desktop?

    @NeuM said:

    @Sandstorm said:
    Just got the Synthmaster one and 2 bundle for £2! As I already have Synthmaster one, not sure if this is a sale price but an absolute bargain.

    From where? iOS only or also desktop?

    If you don't already own Synthmaster One or Synthmaster 2, you can buy them both together as a bundle for the same price as Synthmaster 2 (£21.99 here in the UK). I get the impression that it's simply smart marketing by KV331. Bundle the two synths together for the same price, so as to sell as many preset IAPs as they can during their 40% off promotion that's running till the last day in November.

    I guess @Sandstorm must have mistyped. They typed £2, which obviously cannot be correct.

  • @NeuM said:

    @jonmoore said:

    @NeuM said:

    @Sandstorm said:
    Just got the Synthmaster one and 2 bundle for £2! As I already have Synthmaster one, not sure if this is a sale price but an absolute bargain.

    From where? iOS only or also desktop?

    @NeuM said:

    @Sandstorm said:
    Just got the Synthmaster one and 2 bundle for £2! As I already have Synthmaster one, not sure if this is a sale price but an absolute bargain.

    From where? iOS only or also desktop?

    If you don't already own Synthmaster One or Synthmaster 2, you can buy them both together as a bundle for the same price as Synthmaster 2 (£21.99 here in the UK). I get the impression that it's simply smart marketing by KV331. Bundle the two synths together for the same price, so as to sell as many preset IAPs as they can during their 40% off promotion that's running till the last day in November.

    I guess @Sandstorm must have mistyped. They typed £2, which obviously cannot be correct.

    Yeah €20,50 to complete the bundle here in the Dutch store, but of course it depends on what you paid for the Synthmaster 1 to start

  • edited November 2021

    @klownshed said:
    Lurssen Mastering Console 50% off IAPs

    https://www.ikmultimedia.com/news/?id=LursseniOSSale2021

    Based on what I saw and heard on Soundcloud just a few days ago (if you have an account there, just look at their Dolby Labs mastering option for your music), I have a feeling all sound engineering and mastering software will be completely replaced with machine learning algorithms which will create a perfectly mixed track for you no matter what you throw at it very soon. We'll soon be able to describe in general terms what we want and the 'pro engineering' software will do all the heavy lifting. This is an inevitability and I'm looking forward to it.

  • @NeuM said:

    @jonmoore said:

    @NeuM said:

    @Sandstorm said:
    Just got the Synthmaster one and 2 bundle for £2! As I already have Synthmaster one, not sure if this is a sale price but an absolute bargain.

    From where? iOS only or also desktop?

    @NeuM said:

    @Sandstorm said:
    Just got the Synthmaster one and 2 bundle for £2! As I already have Synthmaster one, not sure if this is a sale price but an absolute bargain.

    From where? iOS only or also desktop?

    If you don't already own Synthmaster One or Synthmaster 2, you can buy them both together as a bundle for the same price as Synthmaster 2 (£21.99 here in the UK). I get the impression that it's simply smart marketing by KV331. Bundle the two synths together for the same price, so as to sell as many preset IAPs as they can during their 40% off promotion that's running till the last day in November.

    I guess @Sandstorm must have mistyped. They typed £2, which obviously cannot be correct.

    It is indeed correct and I didn't mistype. I did pay full price when I originally purchased Synthmaster one so maybe that is the reason I got it for £2. :)

  • @jonmoore said:

    @NeuM said:

    @Sandstorm said:
    Just got the Synthmaster one and 2 bundle for £2! As I already have Synthmaster one, not sure if this is a sale price but an absolute bargain.

    From where? iOS only or also desktop?

    @NeuM said:

    @Sandstorm said:
    Just got the Synthmaster one and 2 bundle for £2! As I already have Synthmaster one, not sure if this is a sale price but an absolute bargain.

    From where? iOS only or also desktop?

    If you don't already own Synthmaster One or Synthmaster 2, you can buy them both together as a bundle for the same price as Synthmaster 2 (£21.99 here in the UK). I get the impression that it's simply smart marketing by KV331. Bundle the two synths together for the same price, so as to sell as many preset IAPs as they can during their 40% off promotion that's running till the last day in November.

    I’m in the US, already own 1. I’m not seeing any discount in the bundle at all. They want $25 for the bundle, same price as for 2 alone.

  • @NeuM said:
    Holy cow! Earth shattering Animoog update! Files integration!

    Does this mean we can now load 3rd party patches in ios, without needing a computer?

  • edited November 2021

    @Wrlds2ndBstGeoshredr said:

    @NeuM said:
    Holy cow! Earth shattering Animoog update! Files integration!

    Does this mean we can now load 3rd party patches in ios, without needing a computer?

    Yes, if the *.wav files are properly formatted they will load just fine :)
    Put the wave-folders into the 'categories' folder.

  • @Wrlds2ndBstGeoshredr said:

    @jonmoore said:

    @NeuM said:

    @Sandstorm said:
    Just got the Synthmaster one and 2 bundle for £2! As I already have Synthmaster one, not sure if this is a sale price but an absolute bargain.

    From where? iOS only or also desktop?

    @NeuM said:

    @Sandstorm said:
    Just got the Synthmaster one and 2 bundle for £2! As I already have Synthmaster one, not sure if this is a sale price but an absolute bargain.

    From where? iOS only or also desktop?

    If you don't already own Synthmaster One or Synthmaster 2, you can buy them both together as a bundle for the same price as Synthmaster 2 (£21.99 here in the UK). I get the impression that it's simply smart marketing by KV331. Bundle the two synths together for the same price, so as to sell as many preset IAPs as they can during their 40% off promotion that's running till the last day in November.

    I’m in the US, already own 1. I’m not seeing any discount in the bundle at all. They want $25 for the bundle, same price as for 2 alone.

    1 was free last year when covid first hit if I remember correctly. If you got it then, then you will not see a discount.

  • @Lil_Stu07 said:

    @Wrlds2ndBstGeoshredr said:

    @jonmoore said:

    @NeuM said:

    @Sandstorm said:
    Just got the Synthmaster one and 2 bundle for £2! As I already have Synthmaster one, not sure if this is a sale price but an absolute bargain.

    From where? iOS only or also desktop?

    @NeuM said:

    @Sandstorm said:
    Just got the Synthmaster one and 2 bundle for £2! As I already have Synthmaster one, not sure if this is a sale price but an absolute bargain.

    From where? iOS only or also desktop?

    If you don't already own Synthmaster One or Synthmaster 2, you can buy them both together as a bundle for the same price as Synthmaster 2 (£21.99 here in the UK). I get the impression that it's simply smart marketing by KV331. Bundle the two synths together for the same price, so as to sell as many preset IAPs as they can during their 40% off promotion that's running till the last day in November.

    I’m in the US, already own 1. I’m not seeing any discount in the bundle at all. They want $25 for the bundle, same price as for 2 alone.

    1 was free last year when covid first hit if I remember correctly. If you got it then, then you will not see a discount.

    I’ve had it for four years or so I think. I believe I paid.

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