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OT - Teenage Engineering merchandise thread
In what may be news to some of our members (well, definitely not @tahiche who had it on pre-order) TE has finally launched their brilliant IKEA knock-off , I mean field table, for a mere 1,599 EUR. It is exempt from free shipping, so add some extra to that, but on the positive side I'm told it can support about half a dozen OP-1 fields (1,999 EUR), and it goes perfectly with the TE bomber jacket (1,495 EUR), TE cargo pants (995 EUR) and TE nylon field backpack (249 EUR).
Instabuy, anyone?
Comments
Free shipping = instabuy
EDIT: Oh, I missread. NOT, free shipping. Wow. At least, the table should have had a fancier name to justify the price tag.
Something fancy like "OP-1 field"?
AUv3?
That's an IAP, comes at 849 EUR.
yay no subscription
Are these guys actually trolling themselves at this point or are they just even further removed from reality than the ppl at Apple HQ? Not sure whether this is more sad or more hilarious, definitely leaning towards sad.
It's hilarious, I think. You have to be up on the hypebeast aesthetic that has flowed through New York skateboard/sneaker culture. The Virgil Abloh exhibit at the Brooklyn Museum (it just closed, and I'm not sure if it's going anywhere else) makes me think Teenage Engineering were inspired by this kind of winking take at consumerism.
The table is not really for sale, although if you want to buy it, of course it is for sale. But I don't think that's the point. The people who are outraged at this are the people who would never buy into the TE, uh, vibe. Gen X iOS musicians ranting bout how much Teenage Engineering sucks is kind of the best publicity the company could ask for.
It's pretty fascinating, really.
They are poking fun at themselves, no?
Nope, completely on brand.
I have a feeling that TE tends to order supplies in bulk, then sell what’s left. Like the t-shirts with no logo? They probably ordered 1,000 to get the quantity discount, screen-printed 50 for a team building workshop, and listed the rest at an, “I don’t know, I guess SOMEONE will buy it” markup.
Same with the tables. They needed 50 for their office renovation, ordered enough to build 200 because that’s where the next pricing tier kicked in, and decided to sell the excess. Even if they only sell 5, the markup will cover the whole cost and they’ll have spare tables whenever they need. Plus it’s flatpack so it takes up next to no space in their warehouse.
I admit that this is a VERY forgiving interpretation.
Well it looks like it is modular so the price is not that crazy by Eurorack standards
TE just opened an office in Brooklyn, strangely. In an industrial neighborhood called Gowanus. They share a repurposed warehouse building with an ad agency called MOTHER, which is supposedly an ad agency BUT PURE. It sounds like a lot of mental gymnastics for cool kids who want to be ideologically right on — but still want to make a $180,000 salary two years out of college. (This is an unfair characterization of the ad agency! Not TE, who, judging by the people in this video are kind of normal cool young people in Brooklyn.)
Edit
Any ideas for a good meme?
Holy fuck. They are just trolling or trippin
If 1599 is too much for you, they also accept 1 Bitcoin.
Things are always fancier when the price is in € £ or Bitcoins.
TE use the same marketing strategy as Gucci. It can work well if you get it right.
People will be buying this table most likely.
They know their target audience and how to profit from it.
You people thrashing the marketing genius of TE are not cool and totally lame
is there actually anything to this table? like what does "modular" mean? can you add shelves or something? speaker mounts? etc?
I'm sure plenty of expensive accessories will be available for the table soon.
This pic was shot one second before he totally burst into laughter.
The press has been denied access to the head office ever since.
The sad thing is this table has been available for quite a while by special request only. They must have moved enough units to offer them publicly. That would be a ton of sales of a product that no one but a few knew about.
(insert your favorite wow_thats_sad_meme.jpg here)
This is outrage marketing. Forums will talk and YouTubers will make videos. And if they sell a single table, they just made 5000% profit on some junk.
At that price I ordered two!!!
Frankly, I find Uli Behringer’s trolling to be more entertaining.
I'd rather not see more of his anti-semitic "trolling".
Fuck! I forgot about that.
I’m with you.
Geez. I remember when they first came onto the scene and were all about helping out the bedroom producers. The OP-1 was decently priced, the pocket operators were a steal and unique product. They seem to have forgotten all about that now unfortunately. It’s a shame because the op-1 is really a brilliant device.